Brendan

Human-Centered Systems Thinking

I design for people who can't afford to make mistakes: scientists, engineers, analysts, and anyone else whose work depends on getting it right. For twelve-plus years, I've turned the systems they depend on from tangled and stressful to organized and trustworthy.

Omni Channel Customer Engagement platform interface
Design & Research Leadership

Omni Channel Customer Engagement

Untangling 20 years of complex workflows and bad habits.

24 → 2Months to onboard
100M +ARR
2xTeam Growth
View Case Study
Aerospace fleet operations management dashboard
Principal Design Contractor

Operations Management Dashboard

Building a scalable, high-stakes aerospace maintenance dashboard that can track and inform.

3 YearDesign Influenced Contract Extension
1Scalable Design System

Coming Soon

Genetic and genomic research strain selection tool interface
Design & Research Execution

Genetic and Genomic Research Selection Tool

Making it easy for the student and accurate for the expert to find the right product for complex genetic and genomic research studies.

30%Increase in Product Selection
90%Increase in Online Orders

Coming Soon

Design Philosophy

System Thinking

Working through complex problems by looking at the whole system and how its parts connect, not just the pieces in isolation.

Root Cause

Sustainable design attacks the root cause, not just the symptom.

Collaborative Alignment

The best outcomes emerge when cross-functional teams build shared understanding early.

AI-Augmented Velocity

Using AI to close the distance between a problem and a working idea. Spending more time on the thinking that actually matters.

About

I design for people who live inside complex tools all day and just need them to work. What I've learned is that the best decisions aren't about polish, they're about clarity.

I've led design teams, built systems from scratch, and spent a lot of time in rooms where design didn't yet have a seat at the table. I worked to change that.

I've never stopped loving the craft: a good whiteboard session, a rapid prototype, or the moment a complicated flow finally clicks into something clear.

When I'm not working, I'm probably outside with my family, finding our way down a trail or across the water.

Product Strategy & Vision
Expert
User Research & Synthesis
Mixed Methods
Information Architecture
Complex B2B
Interaction & Rapid Prototyping
Complex B2B
Design Systems
Built From ScratchScaled
AI Assisted Design & Development
AdvancedAdaptable
Designed World Class Experiences For:
ESPN
Disney
RTX
Lockheed Martin
EMCOR Group
Voya
CarMax
Progressive
Aetna
Fidelity
Ameriprise
Marcus
and many more...